Search from here, there or anywhere

Is there anything more important than being where your users are?

The web is a big place and different users search in different ways.  Among the ways people get to Knovel are by typing in www.knovel.com, clicking a link on their company intranet, linking through from a library catalogue, or searching on Google.

The key for a information provider like Knovel is to find ways to be visible where our users are.  We need to remind folks that they have better options for finding technical information.  It's a lot easier than it sounds.

Knovel has always offered our customers buttons and banners so they could link into us. Buttons and banners are promotional, but we've been looking for ways to be more, umm .... useful.   So, starting with simple, Knovel is trying something new.

We've created the html search bar you'll find below.  It's a nifty piece of code that can be pasted practically anywhere - homepages, intranets, blogs - and used to search Knovel for engineering and technical information.  I've even used it on the left side of the Knovel blog.

If placing Knovel search somewhere might help you, please feel free to take this code and use it.  Knovel also offers other versions of Knovel search banners.

Companies need to figure out ways to ensure our products are there, where users need them.  In the coming weeks and months, I hope to introduce other ways that Knovel can be easily put where our users will find us most useful.

 

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<style type="text/css">

       #KNOVEL_SEARCH_BANNER { border: 0; height: 110px; width: 180px; }
       * html #KNOVEL_SEARCH_BANNER { width: 180px; height: 110px; }

</style>
<iframe id="KNOVEL_SEARCH_BANNER"
src="http://www.info.knovel.com/SearchBanners/blogbanner2.html"
frameborder="0"></iframe>